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The Sustainable, Consumer-Driven Packaging Trends & Innovations Conference Programme

Resonate With Consumers With Innovative, Stand-Out, Sustainable Packaging! Translating The Latest Consumer Trends & Perceptions, Market Innovations & Retailing Requirements Into Actionable Packaging Strategies Which Communicate Green Credentials, Bolster The Circular Economy & Drive Sales:

A Brand-Led, One-Day Conference & Networking Event, 9th October 2019, Museum of London Docklands, London

08.30 Registration, Morning Coffee & Objective Setting

09.00 GIC Welcome, Interactive Voting Introduction & Morning Chair’s Opening Remarks

Paul Irwin-Rhodes, External Affairs Manager, Greggs

SUSTAINABILITY

09.20 Responding To Consumer & Legislative Demands: Harnessing Innovative Packaging Techniques & The Right Materials To Ensure High-Quality Finished Products & Boost Sustainability

  • Who needs the bandwagon?! Make your mark with impactful, sustainable innovations and turn your packaging into a genuine USP for your brand
  • Sustaining sustainability… what is the lay of the land regarding sustainable packaging, and what does the future hold for the industry and the environment?
  • Best-practice advice on sourcing sustainable and effective materials that justify the cost to experiment and implement
  • Utilise the newest innovations and materials, and feed these messages successfully into your brand promotion and identity.
  • Ensure that your sustainable messages, packaging and agenda are embedded into your brand identity to truly resonate with consumers and drive sales and engagement

Ollie Richmond, Trade & NPD Manager, Percol Coffee

SUSTAINABILITY PANEL

09.45 Customers Are Telling Us This Is What They Want! Practical Steps To Implement Sustainability, Boost Green Credentials & Find The Right Path In This Ever-Growing Landscape

  • Deliberating ways in which your organisation can push towards greater sustainability and deliver
  • Plastics: a refreshed debate over the right ones, the wrong ones and how to have the plastics conversation with consumers
  • Communicating your sustainability activities and achievements on and off-pack to consumers to boost your organisation’s green credentials
  • Not forgetting the cradle – certification of packaging raw materials from forests to mines or oil wells?
  • What might the government expect from the industry moving forward? Could penalties for non-recyclable packaging become a reality?
  • Exploring approaches from overseas: what can you see successfully translated for the UK market?
  • Can manufacturers pave the way to a sustainable future if government backing and the necessary infrastructure arguably isn’t in place to support it yet?

Shameem Kazmi, Director of Research & Development & Technical Implementation, Britvic

Andy Hill, Managing Director, King of Shaves

Prof Graham Bonwick, Senior Lecturer, Bioeconomic Group, School of Natural & Environmental Sciences, Newcastle University

Peter Mitchell, Senior Economist, Valpak

Matthew Langley, Insight & Innovation Manager, Weston’s Cider

Olumide Ojo-Oratokhai, Packaging Development Manager, Tata Global Beverages GB Limited

10.25 Morning Refreshment Break With Informal Networking

RECYCLING & CIRCULAR ECONOMY

10.55 Support Consumers & Leverage Collaborative Working To Increase Recycling & A Circular Economy

  • Bridging the disconnect between recyclable materials and what UK councils can currently accommodate – realistically, what could be done?
  • The consumer is the weakest link in the circular economy: how can we inspire the disinterested and support the confused?
  • Look beyond the immediate options for biomaterials, novel plastics and other materials and better understand the methods to deal with them when it comes to their end of life
  • What opportunities are there for the industry to collaborate more effectively in order to become more innovative and better reuse packaging and materials throughout the supply chain?

Shimon Kalichman, Consulting Director, Brand & Communications, L'Occitane UK

11.20 Bonus Session, Reserved For Exclusive Conference Partner. For more information on how to get involved, please call +44 (0)20 3479 2299 or email partner@packagingtrendsconference.com

PLASTICS & ALTERNATIVE MATERIALS

11.40 Enhance Your Packaging With The Optimal Materials & Plastics To Minimise Wastage & Achieve Consistent, High-Quality Products 

  • Is plastic the be all and end all of packaging? If not, what are the genuinely viable alternatives which can guarantee the same quality and shelf life?
  • Finding the right packaging materials for your product which meets a sustainability quota, but is still consumer friendly and appeals to potential customers
  • Advanced tips to source the best materials and achieve the seemingly impossible: increase sustainability and keep the customers happy!
  • Minimise plastic and wastage across the entire supply chain and production line, not just in the finished article that the consumer sees
  • Common pitfalls to avoid for companies looking to move away from plastics and take the first steps to find equally viable organic materials

David Bucknall, Professor of Materials Chemistry, Heriot-Watt University

SUSTAINABILITY & INNOVATION

12.05 'Together Towards ZERO'

Carlsberg will present their ‘Together Towards ZERO’ sustainability plan and demonstrate the ‘Snap Pack’, an innovation in drinks packaging that replaces the plastic rings on cans with glue, halving plastic use from brewery to store.

Pete Statham, Sustainability Manager, Carlsberg UK

12.30 Morning Roundup & Lunchtime Announcements

12.40 Lunch For Delegates, Speakers & Partners

INFORMAL PEER-TO-PEER DISCUSSIONS

13.10 Informal Peer-To-Peer Discussions

A) Personalisation

Thomas Cropper, Managing Director, Tuk In Foods

B) Collaboration

Matthew Langley, Insight & Innovation Manager, Weston’s Cider

C) Environment

Graham Bonwick, Senior Lecturer, Bioeconomy Group, School of Natural & Environmental Sciences, Newcastle University

D) Digital Printing 

E) Communications

F) Government & Legislation

13.40 Afternoon Chair's Opening Remarks

Daniela Busseni, Head of Category Management, Sweet Treats, Premier Food

CONSUMER PERCEPTIONS

13.55 Strike The Right Balance Between Quality & Sustainability To Align With Consumer Preferences

  • Pack to school… how do consumers make sense of novel food packaging solutions and how can the packaging industry better communicate the benefits of packaging solutions to consumers and bridge the knowledge gap between the industry and its customers?
  • When push comes to shove, what ultimately drives consumers’ preferences toward novel food packaging solutions?
  • Sustainable for whom? Which packaging solutions are perceived to drive sustainability by consumers, and which are considered to promote quality and safety? Do consumer value sustainable packaging solutions enough and what does sustainability really mean for them?

Polymeros Chrysochou, Associate Professor in Marketing & Consumer Behaviour, Aarhus University

CONSUMER PERCEPTIONS PANEL

13.55 If The Customer Is Always Right, How Can We Ever Be?!

Tap into consumer trends and shopper behaviours to produce stand-out packaging, combat the spread of misinformation about plastics and correctly drive sustainability. Create packaging solutions which get the thumbs up from consumers and stand out from your competitors.

Paul Irwin-Rhodes, External Affairs Manager, Greggs

Thomas Cropper, Managing Director, Tuk In Foods

Louise Werner, Director of Future Packaging, The Absolut Company Pernod Ricard

14.45 Bonus Session, Reserved For Exclusive Conference Partner

SUSTAINABILITY & INNOVATION - CASE STUDY

15.05 Coca-Cola Presents An Update On Their Packaging Strategies With A Particular Focus On Sustainability & Innovation

Julian Hunt, Head of Public Affairs, Communications & Sustainability, GB, Coca-Cola European Partners

15.30 Afternoon Refreshment Break With Informal Networking

RETAILERS & PACKAGING

16.00 Engineer Winning, Stand-Out Packaging Which Simultaneously Meets Retailer Requirements & Stands Out To Consumers

  • Avoid rejection and compromising shelf life by ensuring your packaging processes align with retailers’ quality control checks, now and in the future
  • Will sustainability ever be a retailer requirement? What might that future look like in terms of cost, equipment and processes for manufacturers?
  • It’s not enough to simply please the retailers! Strategies to ensure your product and packaging jumps through the initial hoops, yet still appeals to consumers and stands out on store shelves
  • How are supermarkets dealing with the plastic issue and excess packaging? Are there any serious plans to introduce refills and other alternatives to combat wastage in the future?
  • Navigating the additional packaging and environmental impact of ecommerce and click-and-collect and exploring potential avenues for retailers to redesign the experience

Nicolas Bouche, Packaging & Rfid Director, Decathlon

PACKAGING TECHNOLOGIES

16.20 Leverage New Technologies & Create Cost-Effective Innovative Packaging Solutions

  • What are the technologies to enable personalisation and other bespoke additions, with minimal disruption to the production process?
  • Test and learn, building a minimal viable product and create scale across a global supply chain
  • Build the right networks and collaborations to support packaging innovation growth
  • Unlock cost-benefits and innovation through supply chain transformation   

Shameem Kazmi, Director of Research & Development & Technical Implementation, Britvic

QUALITY & INNOVATION

16.40 Redesigning Packaging To Create World-Class Products

Innovative packaging, using the right materials responsibly to create a world-class product. Redesigning primary and secondary packaging to offer a truly sustainable solution; one that enhances consumer convenience, creates a wealthier industry and contributes to a healthier planet.

Amelia Dales, Business Development Manager, Garçon Wines

17.00 Chairs’ Closing Remarks

17.10 Official Close Of Conference