10th October, Museum of London Docklands, London
info@packagingtrendsconference.com

JUST CONFIRMED! Mitchells & Butlers & AkzoNobel To Join The 14 Industry-Leading Speakers Confirmed At The Packaging Trends & Innovations Conference Including M&S, Tesco, innocent drinks, Coca-Cola, Britvic & More...

Written By Brands, For Brands. A One-Day, Cross-Sector Conference & Networking Event, 10th October 2018, Museum of London Docklands, Central London.

Capitalise On The Latest Consumer, Shopper & Market Trends & Innovations For Fit-For-Future, Stand-Out Packaging & Branding Strategies Which Influence Shoppers, Boost Sales & Positively Impact Brand Recognition & The Bottom-Line!

1. Profitable, Consumer-Driven, Trend-Led Packaging: On-the-pulse packaging which responds to changing shopping habits, showcases products and drives sales
2. Recyclable, Sustainable, Cost-Effective: Tapping into the shift in consumer consciousness to explore eco-friendly packaging options
3. The Plastics Dilemma: Reassess the role of plastic in packaging without compromising on product quality
4. Outstanding In-Store Engagement & POS: Competing to win in a crowded retail environment with innovative packaging, display and POS fixtures
5. Powerful Messaging & Marketing: Hammer home your brand ethos and product desirability
6. Bring Labelling & Product Claims To Life: Conveying product claims, recyclability and ingredients information to boost brand reputation and sales
7. Innovating Product Formats: Reinvigorate your range, improve functionality and keep turning heads
8. NPD Concept To Launch: New packaging development strategies which think outside the box from unique concept to successful launch
9. Inspiring International Trends: Translate new, innovative concepts to the UK market
10. Future Trends - Retailer & Buyer Perspectives: Fit-for-future, innovation-led packaging strategies which appeal to retailers and consumers alike

Why Attend This Packaging Trends & Innovations Conference?

  • Industry-Leading Retailers & Manufacturers Confirmed To Take To The Stage In 1 Compact Day
  • 10 Sessions Covering Your Hottest Packaging Trends & Challenges
  • Interactive, Practical Panels: Packaging Trends & Innovations, Plastics!, Future Trends - Retailer & Buyer Views
  • 3 Informal Peer-To-Peer Discussions: A) Premiumisation B) Convenience C) Personalisation D) Print E) Natural Materials F) Cost-Savings
  • 2 Conference Chairs
  • Interactive Voting & Q&A

Consumer-Driven Packaging Trends & Innovation • Recyclable & Sustainable Packaging • Plastics! • In-Store Engagement & POS • Innovating Product Formats • Messaging & Marketing • Labelling & Product Claims • NPD Concept To Launch: Thinking Outside The Box + Adopt Or Adapt • Future Trends & Retailer Views

Get Involved In The Packaging Trends & Innovations Conference:

Can you help brands with consumer-grabbing, sales-boosting packaging? For more information on how to get involved, please call +44 (0) 20 3479 2299 or email partner@packagingtrendsconference.com.

Book An Exhibition Stand + 2 Delegate Passes Before 16th August For Only £1,999 (SAVE £500). Please click here to book your stand. Alternatively call the team on +44 (0)20 3479 2299 or email partner@packagingtrendsconference.com.

The Consumer-Driven Packaging Trends & Innovations Conference Programme

08.30 Registration & Coffee, Objective Setting

09.00 GIC Welcome, Interactive Voting Introduction & Morning Chair’s Opening Remarks

Martin Lehec, Head Of Customer Experience, Clos19 Moët Hennessy

 TRENDS & INNOVATION - Q&A PANEL

09.20 Tapping Into Changing Consumer & Shopper Habits & Purchasing Behaviours For Forward-Thinking Packaging Which Appeals To The Customer (& Flies Off The Shelves)

Matthew McAuliffe, Head of Product Development & Inspiration, Winterbotham Darby & Co Ltd

Katie Griffiths, Marketing Manager, Wheyhey

 RECYCLABLE & SUSTAINABLE

09.50 More Than Just A Trend: Tapping Into The Shift In Consumer Consciousness To Deliver Sustainable, Recyclable & Eco-Friendly Packaging Options - Cost-Effectively

Kevin Vyse, Senior Packaging Technologist & Circular Economy Lead, Marks & Spencer

 KEYNOTE CASE STUDY

10.10 The Way In Which Products Will Be Packed Is Dramatically Changing… Exploring How New Public Policy Frameworks Around Packaging, Packaging Waste & Plastics Are Evolving The Future Of Packaging For Coca-Cola

Hans Van Bochove, Vice-President European Public Affairs, Coca-Cola European Partners


10.30 Morning Refreshment Break & Informal Networking

 PLASTICS - Q&A PANEL

11.00 Incorporating Sustainability Into Innovation To Reduce Plastic In Packaging Without Compromising On Product Quality

Kevin Vyse, Senior Packaging Technologist & Circular Economy Lead, Marks & Spencer

Lou Riby, Managing Director, Elemental Herbology

 CASE STUDY

11.30 Sustainable Packaging For The New Plastics Economy

Justin Kempson, Sales & Innovation Director, Charpak Ltd

 IN-STORE ENGAGEMENT - POS

11.45 Packaging Is Your Peacock! Competing To Win In A Crowded Retail Environment With Innovative Packaging, Display & POS Fixtures

Daniela Busseni, Head of Category Management - Sweet Treats, Premier Foods


12.05 Bonus Session Reserved For Exclusive Conference Partner. Can you help brands with consumer-grabbing, sales-boosting packaging? For more information on how to get involved, please call +44 (0) 20 3479 2299 or email partner@packagingtrendsconference.com.

 INNOVATING PRODUCT FORMATS

12.20 Reinvigorating Your Range With Innovative Product Delivery Formats & Robust Packaging Which Increases Functionality & Maintains Product Integrity & Appearance

 MESSAGING & MARKETING

12.40 Stand Out On The Shelf With Best-In-Class & On-Trend Marketing & Messaging Which Builds Brand Loyalty, Reputation & Encourages Repeat Purchasing


13.00 Lunch & Informal Networking For Speakers, Partners & Delegates

 INFORMAL PEER-TO-PEER DISCUSSION ZONES

13.30 Informal Peer-To-Peer Discussions Zones

A. Premiumisation

Catherine Lennon, R&D Fine Fragrances: Former Director Consumer-Centric Product Design, Coty

B. Convenience

C. Print

D. Personalisation

E. Natural Materials

F. Cost-Saving Packaging


14.00 Afternoon Chair’s Opening Remarks

Nicole van Leeuwen, Global Filling & Packaging Performance Head, AkzoNobel

 RECYCLABLE & SUSTAINABLE

14.10 More Than Just A Trend: Tapping Into The Shift In Consumer Consciousness To Deliver Sustainable, Recyclable & Eco-Friendly Packaging Options - Cost-Effectively

James Bull, Head of Packaging, Tesco

 LABELLING & PRODUCT CLAIMS

14.30 Using Your Labelling To Successfully Convey Product Claims, Recyclability Instructions & Ingredients Information To The Consumer & Boost Brand Reputation & Sales

 CASE STUDY

14.50 How Do We Get The Circular Economy Turning?

innocent drinks share their approach to packaging innovations, industry collaboration and consumer engagement.

Louise Stevens, Head of Circular Economy, innocent drinks


15.10 Bonus Session Reserved For Exclusive Conference Partner. Can you help brands with consumer-grabbing, sales-boosting packaging? For more information on how to get involved, please call +44 (0) 20 3479 2299 or email partner@packagingtrendsconference.com.

15.30 Afternoon Refreshment Break & Informal Networking

 NPD CONCEPT TO LAUNCH - THINKING OUTSIDE THE BOX

16.00 NPD Strategies Which Think Outside The Box & Take Packaging Ideas From Unique Concept To Successful Launch

Shameem Kazmi, Director of Research & Development & Technical Implementation, Britvic PLC

 NPD CONCEPT TO LAUNCH - ADOPT OR ADAPT

16.20 I Like What They’re Doing: How Can Manufacturers Look To Other Markets & Sectors To Successfully Borrow From Existing Packaging Trends & Adapt Them For Their Product?

 FUTURE TRENDS & RETAILER VIEWS - Q&A PANEL

16.40 Exploring Fit-For-Future Innovation-Led Packaging Trends Which Will Appeal To Retailers & Consumers Alike

Ben Lockwood, Beer & Cider Procurement Manager, Mitchells & Butlers

17.10 Chair’s Closing Remarks & Official Close Of Conference

Take A Look At Some Of Our Sister Events Below:

 

Are you interested in getting involved in The Consumer-Driven Packaging Trends & Innovations Conference? For more information, please call +44 (0)20 3479 2299 or email info@packagingtrendsconference.com.

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